One of the main ways of telling the world about the top-flight competence of Thuringian companies in sectors with strong growth and attractive target markets is to have a presence at trade fairs, which is why the state’s latest export strategy includes plans to involve more companies and beef up its trade fair profile. Last year saw a repeat of the proven approach of sharing stands at trade fairs, with many companies keen to participate. The State Development Corporation of Thuringia attended 12 trade fairs in Germany and other countries last year and handled the administration for shared stands at ARAB HEALTH in Dubai,Photonics West in the United States, Laser World of Photonics in China and India and the Medipharm-EXPO in Vietnam. At home in Germany, it facilitated shared Thuringian stands at the Hanover Trade Fair, the IAA, EXPO REAL, the Frankfurt Book Fair and Fakuma, a plastics processing trade fair in Friedrichshafen.
